Here you have the new generation of Display Advertising, a revolution in In-Image Advertising.
Website visitors can interact with the photos and buy the exact product that appears in the image.
W-Seight, the Artificial Intelligence technology developed by Wossel, searches, identifies, classifies and links million of products around the world to photos to increase the revenues of agencies and advertisers.
Publishers and advertisers can increase their revenues even if potential consumer doesn't buy anything at that moment.
To agencies, media and fashion brands.
Thanks to In-Image advertising technology of Wossel.
It enables the integration of smart photos in every process of the conversion funnel in a non-intrusive way, ensuring a maximum effectiveness of the strategy.
The implication of the customer is much more direct, adapted and fluent.
The experience with the content avoids an advertising confrontation so customer disposition increases up to 35%. Likewise, Wossel technology is not conditioned by Adblockers.
Offsite Active Leads.
Is the system that let publishers increase their revenues even if potential consumer doesn't buy anything at that very moment.
Wossel knows the particular products in which the potential consumer is interested in.
In this way, W-Seight Artificial Intelligence sends notifications according to these interests.
Wossel guarantees a maximum level of security for the brand with strict internal policies.
We ensure that the brand image doesn’t appear in sites that are incompatible with its editorial line.
We avoid the frustration of seeing something that consumers can’t buy.
Publishers publish Smart Ads with available products in the country of the potential consumer.
Publishers only have to do a search in Wossel and select the images that they need for their content.